Model in a light blue coat and black hat stands in a field of purple heather, surrounded by trees.

Gentle
Traveller

Seeing the world through a conscious lens

One can imagine the Gentle Traveller as a romantic wanderer: perceiving the aesthetic changes in the world, yet failing miserably to grapple with tourism and its social and environmental consequences.

About
The Gentle Traveller project originated from an academic research project on slow tourism and its future. In collaboration with a group of artists, designers and anthropologists during the Covid pandemic, curator Pascal Johanssen developed the concept for the project.
Online since
2024
Aerial view of a sandy beach with gentle waves, surrounded by rocky hills and greenery.

This wandering soul takes a different path when setting out on its expeditions. Roaming through the thickets of cities and landscapes, feeling its way into the present.

As a cosmopolitan, travelling is not a solitary endeavour, but a way of becoming a citizen of the world. By doing so, one embraces the idea of recognising the equal value of every human being, while also acknowledging that ignorance, physical distance, boredom and artificial environments can lead to separation. Travel, it is said, brings people together—the question is simply how.

Today’s tourism principles lead to the depopulation of villages, transforming them into seasonally inhabited tourist destinations. A conscious traveller will emphasise connections and dependencies and seek out places of great creativity and beauty.

As a platform for mindful travel, Gentle Traveller connects places, ecosystems and people, with a particular focus on regional producers and local initiatives—for a slow and respectful exploration of the world.

Person in a striped shirt and wide-brimmed hat stands among trees and underbrush, facing away from the camera.

“In every walk with nature, 
one receives far more than he seeks.”

John Muir
Naturalist & writer